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Our Team Experience

Real-life customer-centric creatively-driven experiences, proven to grow business, for the biggest brands in the world.

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22% member sales uplift 67% reduction in churn.

Analytics that drive business 

Strategy & CRM database, Loyalty Engine & Consumer Engagement Platform as well as a Membership WeChat mini-program with a Sales Advisor’s WeChat tool to drive omni-channel customer experience. 22% member sales uplift.

 

CRM, Analytics, Loyalty, Creative 

Acquired 15,000 members in the first 20 days.

Gamified Loyalty to drive sales

Strategy, design and build of gamified loyalty program in HK, TW and Macau to increase consumption of all products (& recycling of bottles) to the the brands most loyal consumers.

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Data Stratgey, UX/UI, CRM, Analytics, Loyalty, Creative, Run/Operate 

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Thousands of touch points. Seamless integration.

Enterprise CRM  

Changing a vanilla loyalty and engagement platforms into something the brand could uniquely own across its hotels, apartments, offices and malls — putting sustainability into action for good growth.

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Loyalty Strategy, Data Stratgey, UX/UI, CRM, Analytics

Building an exchange customers buy.

New Value Propositon for a new Category  

Value-proposition and CRM strategy for Oral health care leader - developed against a highly segmented audience to increase product consumption across the entire product portfolio. 

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Loyalty Strategy, Data Stratgey, CRM, Analytics

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Instantly driving local relevance for a global brand

Localising a global brand

The Live in Levi’s campaign was a global initiative redefining denim as a lived experience, not just fashion. It celebrated authenticity, personal style, and emotional connection. Using TV, print, outdoor, and social media. Social platforms became both canvas and amplifier, turning individual expression into a shared cultural narrative. 

 

Creative Development, Content Strategy & Development

800k+ new member opt-in,  +41% online conversion 

Lifting RFM & NPS

Redefining retention and loyalty around the guest, not the transaction. We designed a loyalty and retention strategy that extended beyond spend or frequency—grounded instead in value exchange, personal relevance, and lifestyle integration with Lululemon's customers.

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Loyalty Strategy, Data Stratgey, CRM, Analytics  

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Increading online booking by x3

Flying Performance 

A deep analysis of this global airlines' booking performance showed 'gaps' in excellence that the team quicly remedied, resulting in increased performance and efficiency across the N.American market. â€‹

 

Data Stratgey, UX/UI, CRM, Analytics

Finetuning UX for big results 

Gold Medal

A redesigned site provided a seamless, exploration-led user journey that embodied the new brand identity—“Immerse in Discovery, Enrich with Me.” It improved visibility and reduced bounce rates. Stronger content strategy boosted key conversions. 

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UX/UI Build, UAT, Run Operate, Analytics

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