Real-life customer-centric creatively-driven experiences, proven to grow business, for the biggest brands in the world.
Gamified Loyalty to drive sales
Strategy, design and build of gamified loyalty program in HK, TW and Macau to increase consumption of all products (& recycling of bottles) to the the brand most loyal consumers. Acquired 15,000 members in first 20 days.
Data Analytics that drive business
Strategy & CRM database, Loyalty Engine & Consumer Engagement Platform as well as a Membership WeChat mini-program with a Sales Advisor’s WeCom tool to drive omni-channel customer experience. 22% member sales uplift.
Value Prop to drive acquisition
Value-proposition and CRM strategy for Oral health care brand - developed against a highly segmented audience to drive product portfolio consumption.
Content Strategy to drive sales
Social and content strategy development to improve the customer brand experience and drive increased social engagement to drive additional product sales for a leading CPG brand.
